74% of 1,254 internationally surveyed companies say they have a digital strategy. Only 30% of the companies with a digital strategy meet the success factors for digital transformation defined in the study. Depending on the industry, companies today have only 3-5 years for digital transformation. Study by Deloitte Digital 2015 Digitization advisor The introduction of…
Professional Testing & Software Quality Management To prevent the scenario described above from happening to you, test management is an integral part of every e-commerce project. This applies both to initial projects and to projects during ongoing operation, e.g. for the integration of updates and new software components. For this reason, the team of test…
How do I put together the ideal team for my digital project? Digital products and services simplify our everyday lives. Technological developments are transforming us into an increasingly fast, dynamic and agile society. To keep up with the competition, companies are responding to these market needs and digitizing products, services and processes. For these projects,…
Content strategy: Bridging the gap between company and customer How well do you know your customers and their needs? And do you have the content to go with it? No? Then it’s time for a content strategy! Because the days of putting some hastily compiled content online are over. Masses of high-quality, elaborately produced content…
Headless e-commerce – a system without a head? With increasing digital touchpoints, “headless e-commerce” is an important future topic for companies to provide customers with a consistent and excellent customer experience across channels. Customer perspective From the customer’s perspective, a buying process might look like this: The user journey begins in the morning on the…
Shutdown: Cash is king for (online) retailers, now even more so! Quick liquidity build-up through rapid sale of stock goods: With your own shopping club! In the last few days, the world has turned upside down for many retailers and especially, of course, for all retailers who primarily generate their sales in the stationary sector.…
B2B traders in times of GAFA economy Digital transformation for B2B retailers Surely you have already thought about or are already in the process of digitizing your products, services or processes, right? Because you realize that you, too, must digitally transform in order to endure in the future. As a B2B retailer, you’re probably wondering…
15 drivers that fuel B2B online shop projects Why wholesalers and manufacturers will NOW (after all) rely on online shops! Because of these 8 factors, it’s so hard to digitize wholesaler and manufacturer sales in B2B: Three-tier long-term nature of the business relationship complex discount structures individual assortments and services individual products sophisticated logistics complex…
MAGENTO 1 – END OF LIFETHE SUPPORT END FOR MAGENTO 1 Risk or new beginning? The deadline for many shop owners is 30.06.2020 – End Of Life for Magento 1. The end of support for all versions of the shop software Magento 1 confronts many shop owners with a big challenge – the decision how…
5 amazing analogies between field service and online shopNow finally raise B2B to the same level as face-to-face field service! The field sales force is one of the heart of your B2B sales, coaching, controlling and motivating them is an essential part of your job…. No wonder, after all, your sales representatives are the business…
