E-COMMERCE PIM

Product data management can quickly become a daily challenge: Decentralised data in Excel and SharePoint leads to chaos and data silos. Cross-departmental inconsistencies and manual merging lead to errors, slow down the entire process and reduce efficiency.

With a professional Product Information Management System (PIM), we solve these challenges efficiently and in a customer-orientated way. You benefit from:
 
  • Centralised product data at a single point of truth: clear, structured and enriched.
  • Increased efficiency through improved processes and cost reduction. 
  • Growth through faster product launches and expansion of sales channels

PIM FOR MANUFACTURERS

Managing extensive product data is also often challenging for manufacturers: data from different departments such as development, production and sales is stored in a decentralised manner and maintained manually. This leads to inconsistencies, loss of time and increased potential for errors - especially when launching new products or expanding sales channels.

A PIM system specifically for manufacturers makes this complexity manageable. We offer you a solution that:

 
  • Centralises all product-relevant data and makes it accessible across departments.
  • Provides automated workflows for faster time-to-market and fewer errors.
  • Seamlessly integrates with ERP, PLM and e-commerce systems to optimise your processes and drive market growth.

DAM FOR OMNICHANNEL

Consistent messages across all channels are extremely important in omnichannel sales. Inconsistent data sources and versions of media files - whether product images, videos or marketing materials - lead to inconsistent brand messages, which can have a negative impact on the customer experience. 

A DAM system ensures that all assets are centrally stored, managed and automatically made available on the right channels - whether online, in-store or in print. 

 
  • Consistency in brand communication across all sales channels.
  • Easy integration with existing PIM, CMS and ERP systems for smooth collaboration.
  • Time savings through automated processes so your marketing team can focus on creative tasks.

MANUFACTURER DAM

The decentralised storage, difficult retrieval and circulation of different versions of media files is also a challenge for manufacturers. This results in unnecessary delays, errors and manual effort that can be avoided. 

Structured and efficient asset management is the basis for structured working, consistent branding and an optimised time-to-market process.

 
  • Centralised management of all digital content in a single location for easy access and a better overview.
  • Efficient workflows that facilitate collaboration between departments and external partners.
  • Faster provision of up-to-date assets via various channels such as web shops, print and social media - without version conflicts.

OUR EXPERTISE AS A DAM & PIM AGENCY

As a Pimcore agency, we know from our many years of experience that efficient data management requires a professional PIM solution. In the white paper ‘Future-proof data management: Why Excel is a thing of the past’, we explain why companies reach their limits when using different tools such as Excel and SharePoint for decentralised data management. Discover the key benefits of a professional data management system and find out why it is indispensable for companies with complex processes and diverse data sources. 

CONTENTS

FIND OUT IN THE WHITEPAPER

  • Breaking down data silos for efficient data management
  • 5 reasons why Excel fails as a data management tool
  • The core benefits of a professional data management system
  • Integration of Pimcore PIM & DAM: The success story of Eco Terra
  • Expert tip for the successful implementation and use of a data management system
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Companies with complex product portfolios face the challenge of managing huge amounts of data efficiently and presenting it consistently across different channels. Decentralised data storage, manual processes and inflexible systems can hinder progress and make scaling difficult.

Pimcore Enterprise offers a powerful, scalable solution for managing large data landscapes:
 
  • A centralised platform for PIM, DAM, MDM and CMS that breaks down silos and increases efficiency.
  • Flexible, API-driven architecture for easy integration into existing system landscapes.
  • Enterprise-level support and customised functions that meet the requirements of large companies and promote sustainable growth.
LEARN MORE ABOUT PIMCORE

Direct selling brands (D2C) are often faced with the challenge of providing a large amount of product data for different target groups and channels consistently and quickly. Manual processes and decentralised data sources lead to inefficiency, high error rates and longer time-to-market.

ATAMYA D2C PIM offers a specialised solution to overcome these challenges:
 
  • Centralised data management for consistent product information across all D2C channels.
  • Intelligent automation and workflows that speed up processes and reduce errors.
  • Scalable multichannel functionalities that enable easy adaptation to growing requirements and new markets.
LEARN MORE ABOUT ATAMYA
KOSMOS

MIGRATION TO PIMCORE AS PIM

  • Migration to a central PIM and DAM platform (Pimcore) for the standardised maintenance and management of all product information and digital assets.
  • Kosmos employees receive direct access to Pimcore to maintain product data independently and compile it individually for different channels.
  • Automated import of the prepared product data into the online shop based on Spryker.
  • Hosting of Pimcore in test, staging and production environments.

‘Kosmos.de originally started out as a pure content marketing platform without a B2C focus. Before the shop was added, it was a pure TYPO3 site that pulled the data from the PIM. The technologies had become outdated over time. Our goal was: digital modernity, i.e. no longer a content marketing platform, but a D2C focus on a scalable technological basis with fully digitalised processes.’

ULLI HARTMANN

Managing Director Kosmos & You GmbH

DO YOU HAVE ANY QUESTIONS ABOUT DAM OR PIM SYSTEMS?

Then take a look at our FAQ. Here we answer frequently asked questions.

A PIM system (Product Information Management) enables the centralized management of all product information. It optimizes data maintenance and updates while reducing manual processes. Companies benefit from efficient distribution and integration of product data across various sales channels such as e-commerce, print, marketplaces, or CRM and ERP systems. This enhances productivity and ensures high data quality.

A DAM system (Digital Asset Management) enables the centralized storage and management of digital assets such as images, videos, or product information. This simplifies cross-departmental collaboration by ensuring that all relevant files are readily available to employees and external partners at any time. Efficient asset management boosts productivity and enhances marketing processes.

Pimcore is a flexible, open platform for PIM, DAM, CMS, and Commerce. By centralizing all data in one place, Pimcore offers a comprehensive solution for complex projects. Its seamless integration with existing systems like ERP, CRM, and eCommerce platforms ensures smooth workflows. Additionally, businesses benefit from its high flexibility and rapid adaptability to evolving requirements.

ATAMYA D2C PIM is specifically designed for Direct-to-Consumer (D2C) commerce. It helps businesses quickly launch new products in the digital marketplace and efficiently manage product information across multiple channels. The easy implementation and scalable architecture make Atamya an ideal solution for companies looking to expand their sales channels and increase efficiency.

The implementation of a PIM system eliminates data silos and improves the quality of product data. It also automates complex workflows, reducing manual errors and enhancing collaboration efficiency between departments and partners. With centralized management, data maintenance is simplified, and businesses can respond more quickly to changing market demands.

A specialized PIM agency like ours offers comprehensive consulting and support for the implementation of PIM systems such as Pimcore or Atamya. We analyze your requirements, develop customized solutions, and ensure seamless integration into your existing IT infrastructure. Our experts guide you through the entire process—from planning to successful execution.

A PIM system enhances cross-departmental collaboration by centralizing all product data and making it accessible to various departments. This streamlines coordination between marketing, sales, and product management, boosting efficiency. Additionally, external partners can access up-to-date data through defined interfaces, making collaboration smoother and faster.

PIM systems provide state-of-the-art security solutions to protect your data from unauthorized access. This includes role-based access controls, regular updates, and backups. Additionally, companies can ensure that all data remains up-to-date and consistent, improving data quality and efficiency throughout the organization.


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