PIM & E-COMMERCE TRANSFORMATION

FROM LEGACY TO A MACH ARCHITECTURE WITH A NEW PIM

Together with NETFORMIC, MEGABAD is transforming its established IT landscape into a modern MACH architecture. A successful proof of concept has paved the way for a centralized PIM as the single source of truth for product data—laying the foundation for future e-commerce growth.
 
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KEY FACTS MEGABAD

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TARGET GROUP
B2C and B2B customers in the sanitary and bathroom sector
INDUSTRY
Sanitary retail / Bathroom & Building Services
BUSINESS
International e-commerce for sanitary and bathroom products
CORE GOAL
A scalable PIM architecture to enable sustainable e-commerce growth
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TECHNOLOGY
ATAMYA PIM, Shopware, ERP, API Architecture
CHALLENGES

LEGACY IT SLOWS DOWN GROWTH

MEGABAD's legacy IT landscape had become a barrier to scaling its e-commerce business. Together with NETFORMIC, the technical feasibility of a new value chain was validated, laying the foundation for a future-proof PIM architecture.
 
  • Over 20 years of legacy monolithic architecture
  • Multiple unsuccessful PIM implementation attempts
  • More than 360,000 product records with heterogeneous data structures
  • Limited scalability to support future growth
  • Replacement of monolithic product data management processes
  • A reliable decision-making foundation for the new system architecture
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OUR APPROACH

A PROOF OF CONCEPT AS THE FOUNDATION FOR TRANSFORMATION

 
Rather than introducing a new PIM system immediately, we first worked closely with MEGABAD to define a clear target architecture. As part of a proof of concept, the entire future value chain—from the ERP system through ATAMYA to the online shop—was technically validated. Only after this successful validation was the PIM system implemented as the central data platform, enabling the gradual modernization of the entire e-commerce landscape.
Strategic Target Architecture
Definition of a scalable target architecture as the foundation for modernizing the entire IT landscape.
Proof of Concept
Validation of the complete value chain between ERP, PIM, and the online shop before the project launch.
 
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ATAMYA PIM
Implementation of a centralized single source of truth for more than 360,000 product records.
API-Based Integration
Decoupling legacy monolithic structures through modern APIs and standardized data flows.
 
Agile Transformation
Gradual modernization of the system landscape without disrupting ongoing business operations.
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Scalable Platform
Building the technical foundation for future Shopware rollouts and international expansion.

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