HOW DOES TIKTOK SHOP WORK?
TikTok offers several ways to showcase your products:
- Shoppable Videos: Your products are embedded directly into TikTok clips.
- Live Shopping: Sell your products during live streams and engage with your community in real time.
- Product Showcase: Create a dedicated shop section on TikTok to display your full product range.
- Shop Tab: A central hub in your profile where users can browse all your products.
TIKTOK SHOP IN INTERNATIONAL COMPARISON
Impressive Numbers
TikTok Shop isn’t just another e-commerce platform – it’s a full-on revolution, inspired by the success of China’s Douyin marketplace.
- In 2023, Douyin accounted for over 25% of total e-commerce revenue in China – generating a GMV (Gross Merchandise Volume) of more than €285 billion.
- United States: Rapid rollout underway. With TikTok's massive Gen Z user base, the U.S. market is expected to become one of the platform’s biggest revenue drivers.
YOUR BENEFITS WITH TIKTOK SHOP AGENCY NETFORMIC
- Strategic Consulting: We analyze your business and develop a custom TikTok strategy tailored to your goals.
- Technical Implementation: We integrate your shop and handle all interfaces with your existing systems.
- Content Creation: We deliver viral, high-converting content – from creator collaborations to top-performing TikTok ads.
- Live Shopping Support: We plan and manage your live sales to maximize reach and revenue.
- Performance Optimization: With ongoing analysis and testing, we make sure your TikTok Shop performs at its best – every day.
