People walk through a brick-and-mortar shopping street surrounded by digital data streams – symbolizing holistic D2C strategies that connect physical and digital worlds

D2C - FROM STRATEGY TO CUSTOMER

The entry into the end customer business (D2C) poses key questions for many manufacturers: How do I get started digitally? How do I specifically address the B2C target group? In addition to addressing the right target group, a comprehensive strategy is needed to successfully establish end customer sales.

We ensure you are well equipped for the D2C market. With a customised digital strategy, CX design and the right digital infrastructure, we will guide you through the entire process - from ordering to the optimal use of customer data.
 
  • Customised digital strategy and compelling CX design
  • Efficient end-to-end processes for the entire customer cycle
  • Sustainable transformation of your business model into D2C
A woman stands in a physical retail store, smiling while using her smartphone – symbolizing seamless, digitally enhanced customer and product experience in retail and consumer goods.

BEST CUSTOMER & PRODUCT EXPERIENCE

Many online shops fall short of sales expectations, the shopping experience is not convincing and new target groups are not reached. The missing link between online shop and POS and the lack of interactive features slow down success.

3D and AR visualisations, product configurators and chatbots make your online offering more attractive. A seamless link between online and POS creates a holistic customer experience. End-to-end processes ensure efficient order processing and optimal utilisation of your customer data.
 
  • Interactive features: 3D and AR visualisations, configurators and chatbots
  • Seamless connection of online shop and POS
  • Efficient end-to-end processes for order processing and customer data
A smiling woman stands in a physical store in front of a digital display, holding her smartphone – symbolizing efficient product data maintenance and digital workflows in retail and consumer goods

PRODUCT DATA & FAST MAINTENANCE PROCESSES

Preparing and refining product data for different target groups is often complex. How can data be processed efficiently and utilised in all channels? Which PIM system is suitable and how can processes such as product data onboarding be improved? The integration of tools such as chatbots, AR and 3D visualisations also plays a role.

With a PIM system and AI-based technology, product data can be created and optimised automatically. We not only advise on PIM, but also help you to improve the entire process - from data collection to target group-specific communication.
 
  • AI-supported product data refinement and automation
  • Seamless integration into all sales channels
  • Individual PIM consulting and process optimisation
A physical retail store front symbolizes the fusion of offline retail and digital brand leadership – reflecting a holistic D2C strategy in retail and consumer goods.

HOLISTIC BRAND MANAGEMENT IN THE D2C

The move into the D2C business requires brands to successfully transfer their identity to the digital world. At the same time, they have to reach new target groups, keep the brand message consistent and optimise the use of digital channels.

As a digitalisation partner, we understand these challenges. We offer a holistic solution - strategically, technically and in terms of branding - to ensure that your brand is smoothly integrated digitally.
 
  • Customised digital solutions for individual brand needs
  • Perfect harmony of brand message and digital channels
  • Strategic, technical and visual integration of the brand

GET IN CONTACT

TALK TO US ABOUT YOUR PROJECT
GEORG SCHMÜCK

Senior Sales & Partner Manager

info@netformic.com

+49 711 826521

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