- The digital product catalog provides customers with better and transparent access to products.
- Pimcore automatically assigns customers to their trading partners based on contracts and article numbers.
- Customers can view individual products and prices in the digital catalog and directly request them from their trading partner.
- Pimcore optimizes data management through centralized administration as a "single point of truth" for reliable data delivery.
- Promotions such as "Deal of the Week" are published more efficiently, automatically, and time-controlled, eliminating error-prone manual processes.
ALLIANCE AUTOMOTIVE GROUP
DIGITAL B2B PRODUCT CATALOG WITH PIMCORE
With Pimcore, products and promotions are optimally accessible through the digital catalog. Digitalization enables centralized data management and automated processes that significantly increase efficiency.
FREE PIMCORE CONSULTATION
GOALS & CHALLENGES
DIGITAL CATALOG WITH ORDER FUNKTION
GOALS:
- Digital product catalog including ordering function with the possibility to expand later for order inquiries and orders
- Improved promotion presentation "Deal of the Week"
- Development of a web application accessible to workshops via the secure platform "PartsFinder"
- Process optimization and standardization for more efficient management of product information and promotions.
CHALLENGES:
- Cross-departmental collaboration with different processes
- Decentralized data management with various data sources and formats, such as Excel
- Inefficient processes: Manual publication of offers
OUR APPROACH
PIMCORE FOR CENTRALIZED DATAMANAGEMENT
Why Pimcore?
FREE PIMCORE CONSULTATION
- Optimal implementation of a digital product catalog that can be further developed for order inquiries and orders
- Enables efficient centralized data management for cross-departmental collaboration
- Flexible data consolidation: merging data from different sources and enriching missing information
- Planned automation of weekly deals
- Access control: only B2B customers are allowed to view product prices
- Easy integration of PartsFinder (online auto parts information system) and third-party plugins
"The flexible and transparent communication with NETFORMIC enabled us to collaborate efficiently on building our B2B online catalog based on Pimcore. We appreciate the reliable support and solution-oriented approach, especially the quick response to urgent requests. Thanks to the direct communication, we are always well-informed and supported."
MAREN SALLMANN & LENA WENSELOWSKI
Head of Marketing & Media Design, Alliance Automotive Germany GmbH
SPOTLIGHT
TIME CONTROL AND AUTOMATION
- Efficient process design for Deal of the Week: Weekly deals are time-controlled and automatically published via Pimcore. This allows deals to be optimally maintained and planned in advance
- Prices, tiered pricing, categories, and products are stored with time controls
- Easy configuration: Users can, for example, change images for products in the backend and configure deals intuitively.
