Meet NETFORMIC at Shot Show, January 19-22, 2027 — Las Vegas, NV. Book a meeting
NETFORMIC SHOT × SHOT SHOW 2027

Smarter Commerce. Stronger Business.

We help outdoor, sporting goods, and shooting sports businesses modernize digital commerce, connect systems, and create better buying experiences.
 
Meet Tom and Rob for a free 20-minute Commerce Strategy Session. January 19–22, 2027 | Las Vegas
 
Book your free Strategy Session

Meet Our Experts. Move Your Commerce Forward.

Big commerce opportunities start with the right conversation.
Whether you're facing complex B2B pricing, outdated ecommerce systems, disconnected product data,
or inefficient ordering processes, our experts are ready to help.
 
Book a complimentary 20-minute Commerce Strategy Session at SHOT Show 2027.
Bring your biggest challenge and leave with fresh ideas and actionable insights.
Tom Sieger
TOM SIEGER
 LinkedIn Logo
Commerce Eco-System Specialist
Managing Partner NETFORMIC
Talk Strategy with Tom
Rob Neumann, Managing Partner NETFORMIC USA, Digital Transformation Strategist
ROB NEUMANN
LinkedIn Logo
Digital Transformation Strategist
Managing Partner NETFORMIC
Talk Strategy with ROB

Complex Commerce? We Make It Work

Outdoor and sporting goods businesses face unique digital challenges—from complex dealer networks and extensive product catalogs to disconnected systems and evolving customer expectations.
 
NETFORMIC builds scalable commerce solutions that connect people, products, and processes.

B2B Commerce & Dealer Portals

Simplify dealer ordering with personalized pricing, account management, and seamless B2B buying experiences.

Product Information Management

Centralize complex product catalogs, specifications, and digital assets to deliver consistent product information across channels.

Ecommerce Modernization

Upgrade legacy platforms and build flexible commerce experiences designed for performance and growth.
 

ERP & System Integration

Connect ecommerce, ERP, PIM, inventory, and other business-critical systems to improve efficiency and data accuracy.

Digital Customer Experience

Create faster, more intuitive shopping and ordering experiences that keep customers and business partners coming back.

Commerce Strategy & Transformation

Turn business challenges into digital opportunities with the right technology, architecture, and roadmap.

Real Challenges. Proven Solutions.

We help businesses transform complex commerce operations into scalable digital experiences.
Explore how NETFORMIC has supported leading sporting goods and outdoor distributors with modern ecommerce platforms and connected technology ecosystems.
KINSEY´S

Faster B2B Commerce with Shopware

NETFORMIC modernized Kinsey's B2B ecommerce experience with a scalable Shopware platform built for complex dealer needs.
 
Results & Highlights
  • Page load times reduced from over 5 seconds to under 1 second
  • 30,000+ products supported
  • 2 million customer-specific price points
  • Streamlined dealer experiences and system integration
Technology: Shopware
Explore the Kinsey's Success Story
ZANDERS SPORTING GOODS

Smarter Commerce with Pimcore & Magento

NETFORMIC helped Zanders connect product data, ecommerce, and ERP systems to improve operational efficiency and the dealer experience.
 
Results & Highlights
  • 40,000+ product records managed centrally
  • Integrated ecommerce, PIM, and ERP systems
  • Improved product discovery and dealer experience
  • Page load times reduced from up to 10 seconds to approximately 2 seconds
Explore the Zanders Success Story
Zanders Sporting Goods – Firearms & Outdoor Product Experience
Form is being sent